We’ve always heard how brand messaging is good for business. But it’s when you’re out and about talking to people you haven’t met before and you see how they respond when you hand them your business card with your branded logo on it and they recognize it — you know, at that moment, that you’re doing something right. When it comes to tanning salon marketing, Urban Sun is doing it right! Continue reading →
All posts tagged tanning salon templates
If This Were A Wedding Anniversary, It’d Be Platinum
It’s important to make a big deal of each anniversary, even though a 2 or 4-year tanning salon anniversary may not seem that impressive. It shows your clients and the community that you’re in to win it and here to stay! Your tanning salon anniversary is the perfect opportunity to have a party! Here are some quick ideas to help you celebrate and promote your event with ease. Check out how Urban Sun used Taneezy designs to make their 8th Anniversary a huge success!
Drive Tanning Sales With Consistency
So you’ve decided on a specific promotion or sale for your tanning salon. You’ve put together an attractive flyer to help your staff promote it. You’re off to a great start, but don’t stop there! Think about all the areas of your business that you can use to promote your products or service from your front counter and tanning rooms, to the lobby, emails, and even the parking lot.
Tanning Customer Loyalty – Beyond The Bronzer
Now more than ever, it’s about keeping tanning customer loyalty high and going above and beyond their expectations. Show your clients through your in-house marketing that you care about them and appreciate their business. Think of ways to offer something your competitors don’t. In the end, put just as much effort into keeping your clients as you do capturing new ones.
Tanning Salon Marketing ROI
What is your tanning salon marketing ROI?
All you number crunchers out there – this one’s for you!
You first need to know the goal of your marketing piece, whether it is to generate new business for your salon or to create awareness. In these economic times, awareness sounds nice but it’s not too practical unless you’re doing it for free. (Which is actually doable, using many of the social networking tools available today.) The idea of paying for awareness these days just seems plain silly.
Host a “Welcome Back’ tanning event
This type of tanning event can be created to get clients back into the salon that haven’t tanned in your salon for maybe 4 to 6 months. This is a simple way to let them know that you appreciate their business and would love to see them again. Spring is a time that many clients are thinking about where to bring their business.
Inexpensive Advertising For Your Tanning Salon
The one place where you really shouldn’t cut any corners is with your tanning salon front windows. Inexpensive advertising for your tanning salon these days, comes in the form of Vinyl Window posters or displays. They might actually be the most important part of your tanning salon because they let the client know what they could find inside, plus set the tone and vibe of their initial visit, which you want to be an amazing one.
Tanning Salon Referral Programs
What percentage of your clients come from referrals? Tanning salon referral programs are an incredibly effective technique for creating a steady stream of prospects and new customers into your tanning salon.
Tanning Salon Grand Opening
Hold a Grand Opening Celebration with a Cause
There are many different ways to add excitement to your tanning salon Grand Opening or Re-Opening. Think about incorporating a fund raising element or sponsorship. It’s a great way to get the support of the town, since a portion of anything you sell will go to that group.
Tanning Product Bundles are Better
More than ever, as a tanning salon owner, you’ve got to be looking for ways to make the most of every tanning customer that walks through your doors. Today, I want to share a great tip for maximizing each client. It relates to tanning product bundles.




















